Skip to main content
Complete Loyalty Program Guide

7 Brew
Rewards

The complete guide to the 7 Brew loyalty program. Learn how to earn points, unlock free drinks, score birthday rewards, and maximize value with Double Points Tuesdays, all without needing an app.

Free
To Join
100 pts
Per Drink
10 Drinks
To Free Drink
No App
Required
Any Size
Free Drink
Section 1

How 7 Brew Rewards Works

The simplest loyalty program in coffee. No complicated tiers, no confusing math. Just drinks and points.

1

Buy a Drink

Order any drink from the full menu at any 7 Brew location. Give your phone number at the window. That is it.

2

Earn 100 Points

Every drink earns 100 points, regardless of size or price. A Kids Lemonade earns the same 100 points as a Large Energy drink.

3

Free Drink at 1,000

Hit 1,000 points (10 drinks) and a free drink of any size is loaded into your account. Choose when to redeem it.

What Makes It Different

No app required. Your account is tied to your phone number. No scanning, no QR codes, no fumbling with your phone at the window.

Flat points per drink. Most competitors tie points to dollars spent. 7 Brew gives a flat 100 points per drink regardless of what you order.

Free drink is any size. When you redeem, you can choose Kids, Small, Medium, or Large. No restrictions on the size of your free drink.

Points do not expire. Your points stay in your account as long as it remains active. No pressure to hit a threshold by a deadline.

Section 2

How to Sign Up

Three ways to create your free rewards account. Each takes less than a minute.

Fastest

At the Drive-Thru

Tell your Brewista you want to join rewards. Give them your phone number. You are enrolled instantly and start earning points on that very drink.

Download the App

Get the 7 Brew Coffee app from the Apple App Store or Google Play Store. Create an account with your phone number and email. Unlocks mobile ordering and drink customization.

Online at 7brew.com

Visit 7brew.com/rewards and register with your phone number. Manage your account, check balances, and view order history from any browser.

Add your birthday. Make sure to include your birthday when signing up. This is the only way to receive the free birthday drink reward. You can add it later through the app or website if you forgot.

Section 3

Earning Points

Every drink earns points. Here is exactly how the math works across all categories.

Drink Category Price Range Points Earned Cost Per Free Drink
7 Classics$3.00 - $6.50100 pts$30 - $65
7 Originals$3.00 - $6.50100 pts$30 - $65
7 Energy$6.85 - $9.45100 pts$68.50 - $94.50
7 Fizz$2.50 - $5.00100 pts$25 - $50
Lemonades$2.50 - $5.00100 pts$25 - $50
Green Tea$2.50 - $4.75100 pts$25 - $47.50
Shakes$4.00 - $7.50100 pts$40 - $75

Pro tip: Since every drink earns the same 100 points regardless of price, ordering less expensive drinks (like Kids Fizz at $2.50) earns your free drink faster per dollar spent. Ten Kids Fizz drinks ($25 total) earns the same free Large drink ($6.50 value) as ten Large Classics ($65 total).

Section 4

Redeeming Rewards

When you hit 1,000 points, your reward is loaded into your account. Here is how redemption works.

1

Reward Appears in Your Account

Once you reach 1,000 points, a free drink reward is automatically loaded. You can see it in the app or ask a Brewista to check.

2

Choose When to Use It

Rewards are no longer applied automatically. You choose when to redeem, giving you full control. Save it for a special order or use it on your next visit.

3

Tell Your Brewista

At the window, tell the Brewista you want to redeem a reward. Give your phone number and they will apply the free drink to your order.

4

Any Size, Any Drink

Your free drink can be any size (Kids through Large) and any item on the menu. Maximize value by redeeming on the most expensive drink you want.

Reward Options

Free Drink (1,000 pts)
Any size, any menu item. The core reward.
Exclusive Merchandise (Higher Tiers)
Accumulate beyond 1,000 points to unlock merch like t-shirts and keychains.
Special Promotions
Seasonal reward options may appear during holidays and events.

Reward options may vary. Check the app or 7brew.com/rewards for current redemption choices.

Section 5

Birthday Reward

A free drink of any size, automatically loaded into your account for your birthday. Here are the details.

What you get
One free drink of any size
When it arrives
On your birthday
How long it lasts
Valid for one full week
How to get it
Birthday must be on file in your account
Delivered how
Automatically loaded into your account
Size restrictions
None. Kids through Large.
Section 6

Double Points Tuesdays

The easiest way to earn free drinks faster. Visit on Tuesdays and earn 200 points per drink instead of 100.

Standard Days (Mon, Wed-Sun)

Points per drink100 pts
Drinks to free drink10 drinks
Weeks to free drink (1 visit/day)~1.5 weeks
2x Points

Double Points Tuesdays

Points per drink200 pts
Drinks to free drink5 drinks
Weeks to free drink (1 visit/Tues)5 weeks

Availability note: Double Points Tuesdays is a popular recurring promotion, but not all locations may participate at all times. Check with your local stand or follow them on social media for current promotions.

Section 7

The 7 Brew App

The app is optional but unlocks features beyond basic rewards. Here is what it adds and whether you need it.

App Features

Order Ahead. Browse the menu, customize your drink, and place a mobile order for same-day pickup. Your Brewista prepares it fresh when you arrive.
Drink Customization. Full "open build" system. Choose your base, flavors, milk type, sweetness, temperature, and shot count from your phone.
Save Favorites. Tap the heart icon to save any drink configuration. Your favorites appear at the top for quick reordering.
Track and Redeem. View your points balance, choose which reward to redeem, and see your full order history.
Secret Menu Access. The app can unlock the secret menu, showing hidden drink combinations not on the standard menu board.

Do You Need the App?

Just want free drinks? No app needed. Phone number at the window is enough.

Want to order ahead? You need the app. Mobile ordering is app-only.

Want to customize remotely? You need the app. Build drinks before arriving.

Want to check your balance? App or 7brew.com/rewards. Both work.

Download

iOS: Apple App Store (search "7 Brew Coffee")

Android: Google Play Store (search "7 Brew Coffee")

Free to download. Requires a 7 Brew Rewards account for mobile ordering.

Section 8

7 Brew vs. Starbucks vs. Dutch Bros Rewards

How the three most popular drive-thru coffee loyalty programs compare side by side.

Feature 7 Brew Starbucks Dutch Bros
Cost to joinFreeFreeFree
How you earn100 pts per drinkStars per dollar spent3 pts per $1 spent
Free drink at1,000 pts (10 drinks)130+ Stars250-325 pts
App requiredNo (phone number)YesYes
Birthday rewardFree drink (1 week)Free drinkFree drink
Bonus points daysDouble Points TuesdaysStar challengesBonus challenges
Order aheadYes (via app)Yes (via app)Yes (via app)
Merch rewardsYes (higher tiers)Yes (Stars for merch)Limited
Points expireNoAfter 6 monthsAfter 6 months
Best forSpeed and simplicityPower usersApp-based tracking

Key advantage: 7 Brew is the only major chain that does not require an app, does not expire points, and uses a flat per-drink earning model. If you want the fastest, simplest path to free drinks without managing another app, 7 Brew Rewards wins.

Section 9

Maximize Your Rewards

Practical strategies to get the most value from the 7 Brew loyalty program.

Visit on Tuesdays

Double Points Tuesdays mean 200 points per drink. Five Tuesday visits earns a free drink. If you can shift your regular coffee run to Tuesdays, you cut the time to a free drink in half.

Redeem on expensive drinks

Your free drink can be any size, any item. Always redeem on a Large 7 Energy ($9.45) or Large Shake ($7.50) to maximize the dollar value of your reward.

Link your gift card

Link gift cards to your rewards account. Every gift card purchase still earns 100 points. A $25 gift card buys 5 drinks, earning 500 points, halfway to a free drink before you spend your own money.

Use one phone number per household

If multiple family members visit 7 Brew, use the same phone number to accumulate points faster. Four family members each buying one drink per week hits 1,000 points in 2.5 weeks instead of 10.

Never forget your phone number

Every drink without providing your phone number is 100 points lost. Make it a habit. As soon as the Brewista greets you, give your phone number before even ordering.

Opt in for text alerts

Allow text notifications to receive surprise promotions, bonus point events, sweepstakes entries, and limited-time offers exclusive to rewards members.

Build Your Perfect 7 Brew Drink

Choose your base, pick flavors, select a size, and see calories, price, and nutrition update in real time.

Section 10

Frequently Asked Questions

Answers to 12 common questions about 7 Brew Rewards.

How does the 7 Brew Rewards program work?

You earn 100 points for every drink purchased at any 7 Brew location. Once you accumulate 1,000 points (10 drinks), you earn a reward for one free drink of any size. Simply provide your phone number at the drive-thru window to earn and redeem points.

Do I need the 7 Brew app to earn rewards?

No. You can participate in the 7 Brew Rewards program without the app by providing your phone number at the drive-thru window. However, the app provides additional features like order-ahead, drink customization, favorites, and easier reward tracking.

How do I sign up for 7 Brew Rewards?

You can sign up three ways: (1) Tell a Brewista your phone number at any 7 Brew drive-thru, (2) Download the 7 Brew Coffee app from the App Store or Google Play and create an account, or (3) Register online at 7brew.com/rewards. Signing up is completely free.

Does 7 Brew have a birthday reward?

Yes. If your birthday is on file in your rewards account, you will receive a free drink of any size as a birthday reward. The reward is valid for one full week starting on your birthday and is automatically loaded into your account.

What is Double Points Tuesday at 7 Brew?

On Double Points Tuesdays, you earn 200 points per drink instead of the standard 100. This means you can earn a free drink in just 5 visits instead of 10 if you visit exclusively on Tuesdays. Not all locations may participate, so check with your local stand.

Do 7 Brew rewards points expire?

Points do not typically expire as long as your account remains active. When you earn a free drink reward, it is loaded into your account for you to use at your convenience. There is no rush to redeem earned rewards.

Can I use 7 Brew Rewards and a gift card together?

Yes. If your gift card is linked to your rewards account, purchases made with the gift card still earn loyalty points. You earn 100 points per drink regardless of payment method, whether you pay with cash, card, gift card, or mobile payment.

Does 7 Brew have an order-ahead feature?

Yes. Through the 7 Brew app, you can browse the menu, customize your drink, and place a mobile order for same-day pickup. When you arrive at the drive-thru, let your Brewista know you placed a mobile order and they will prepare it fresh.

Can I earn free merchandise through 7 Brew Rewards?

Yes. As you accumulate points beyond the 1,000-point free drink threshold, higher-tier rewards unlock including exclusive 7 Brew merchandise like t-shirts and keychains. Check the app or rewards portal for current merch redemption options.

How does 7 Brew Rewards compare to Starbucks Rewards?

7 Brew Rewards is simpler: 100 points per drink, free drink at 1,000 points (10 drinks). Starbucks uses a Star system tied to dollars spent with tiered redemption starting at 130 Stars. 7 Brew requires no app and works by phone number alone. Starbucks offers more redemption variety but is more complex.

How does 7 Brew Rewards compare to Dutch Bros Rewards?

Dutch Bros earns 3 points per dollar spent (app required), with free drinks at 250-325 points. 7 Brew earns a flat 100 points per drink regardless of price, and no app is needed. Both offer birthday rewards. 7 Brew is simpler; Dutch Bros ties points to spending amount.

Can I check my 7 Brew Rewards points balance?

Yes. Check your balance through the 7 Brew app, online at 7brew.com/rewards, or by asking a Brewista at any drive-thru to look up your account by phone number.

Start Earning Rewards Today

Browse the menu to plan your next visit, or check out the nutrition facts to find the perfect drink for your next reward.

Have a question? Ask the 7 Brew Community

Ask Now →